Strategic entertainment and IP counsel, protecting creative assets with precision.
Beverly Hills–based entertainment and IP counsel, negotiating complex transactions with nearly a century’s insight.
Our Practice Areas
Our attorneys have robust experience with a wide array of complex commercial transactions, and we welcome the opportunity to learn more about your next project.
Intellectual Property
Comprehensive protection and monetization of intellectual assets, including the registration, maintenance, licensing, and enforcement of: Trademarks, Copyrights, and the Rights of Publicity. We advise clients ranging from global brands to individual creators, ensuring their creative and commercial identities remain secure and strategically positioned.
Entertainment
We represent celebrities, talent, athletes, public figures, estates, and brands- developing, protecting, and monetizing IP and personal services through strategic deals from screen to shelf. Our team negotiates talent agreements, brand integration, production deals, content licenses, and life-rights options, structuring rights and revenues to maximize upside while managing risk.
Corporate & Business
We advise founders and operating companies on P&L-driving moves-formation, governance, capital structure, M&A, and contracts. Our focus is practical risk allocation and clean paper: agreements that prevent deadlock, withstand diligence, and secure IP. We craft defensible structures and negotiate deals that protect cash flow and enable growth, financing, or exit.
Anti-Cybersquatting Litigation
We stop cybersquatters before they profit from your name or brand. By leveraging legal and administrative actions, we secure domains—often for less than 5% of demanded prices. We provide defensive registrations, strategic monitoring, and portfolio management, recovering thousands of stolen domains to keep your brand protected in the digital marketplace.
OUR IMPACT IN NUMBERS
3,000
Trademarks Filed
1,000+
Domains Recovered/ Ceased
40,000
Entertainment Deals Negotiated
50,000
Cease and Desists
15 million
Infringement Settlements
Meet Our Leadership
Joey Roesler, Esq.
Founding Partner
Joey is an accomplished entertainment and corporate attorney with a robust experience in contract, intellectual property, and commercial law. He has negotiated and closed thousands of high-value agreements spanning licensing, sponsorships, endorsements, production, and brand collaborations, often in complex, multi-party settings. Joey is known for crafting airtight deal structures, mitigating risk, and protecting client rights while enabling commercially favorable outcomes. With a focus on the entertainment, media, and consumer-brand sectors, Joey often serves as outside business counsel on complex commercial transactions, acquisitions, and more general corporate legal matters.
EDUCATION
University of Southern California Marshall School of Business, B.S. Business Administration
University of Southern California Gould School of Law, Juris Doctor
BAR ADMISSIONS
State Bar of California
PROFESSIONAL ASSOCIATIONS & MEMBERSHIPS
American Bar Association
Beverly Hills Bar Association
EDUCATION
University of Southern California Marshall School of Business, B.S. Business Administration
University of Southern California Gould School of Law, Juris Doctor
BAR ADMISSIONS
State Bar of California
PROFESSIONAL ASSOCIATIONS & MEMBERSHIPS
American Bar Association
Beverly Hills Bar Association
Mark Roesler, Esq.
Partner
Mark is a pioneer in intellectual property law and widely recognized as a leading authority on post-mortem publicity rights, now in his fifth decade of practice. As founder and CEO of Roesler Law, he has represented more than 300 iconic personalities—including James Dean, Jackie Robinson, Ella Fitzgerald, and Malcolm X—securing and enforcing image and licensing rights worldwide. He has led landmark legal victories, including cases against Warner Bros. and Major League Baseball, and was instrumental in drafting Indiana’s Right of Publicity Statute, one of the strongest in the United States. Mark has also served as an expert witness in high-profile matters such as the O.J. Simpson civil trial and continues to shape the evolving legal landscape of celebrity IP in the digital era.
EDUCATION
Indiana University, J.D./M.B.A.
BAR ADMISSIONS
State Bar of Indiana
PROFESSIONAL ASSOCIATIONS & MEMBERSHIPS
American Bar Association
EDUCATION
Indiana University, J.D./M.B.A.
BAR ADMISSIONS
State Bar of Indiana
PROFESSIONAL ASSOCIATIONS & MEMBERSHIPS
American Bar Association